the CARGO AGENCY

Welcome to ThinkPad U.


Lenovo Computers

2019 Addy’s Award Winner — “Cross Platform // Integrated Campaign”

 

Hyper-targeted direct mail sends to IT Decision Makers.

TPU Acceptance Packages :

Acceptance Letter with Redemption Code:

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Video Brochure showing TPU’s “hype video”:

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TPU swag, included in our follow-up Enrollment Package.

Digital redemption code:

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Enrollment letter from TPU’s “Dean of Students”:

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Complementary TPU swag:

New student “device guide”:

TPU Experience

Enrollment confirmation email:

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TPU’s website experience:

The Secret Iota Theta Society

Teaser Email:

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“Secret” I θ Site:

Industry-relevant content, refreshed monthly: